
Cheryl Yang
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The founder & CEO of IconFashion, a $30M Web3 company in GameFi & SocialFi
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"Best Technology Innovation Award" at the Hurun USA Under 30 Entrepreneurs Leadership Forum
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The 2023 (7th Annual) "Top 30 Under 30 Chinese Americans"
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Previously Head of Advisory at Coefficient Partners, with $15B+ advisory experience.
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Speaker at Harvard, Columbia, Tsinghua, TEDx, Token 2049, Consensus.
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Raised $1M+ for children’s education; Schwarzman Scholar at Tsinghua.
My Story
Cheryl Yang is the founder and CEO of IconFashion, a Web3 company valued at $30 million. The company focuses on smart contract-based GameFi and SocialFi projects and manages a $50 million crypto investment fund. As a young female entrepreneur, Cheryl has received several honors, including the "Best Technology Innovation Award" from Hurun Report and a spot on the “2023 Top 30 Under 30” list by the All American Chinese Youth Foundation. In 2024, she was named an “Asian Pacific Young Leader” and joined the Youth Committee of the All-China Federation of Returned Overseas Chinese. She has also spoken at major conferences and universities such as Harvard, Columbia, UPenn, Tsinghua, TEDx, Token 2049, and Consensus.
Before founding IconFashion, Cheryl was Head of Advisory at Coefficient Partners, a Wall Street advisory firm, with over $15 billion in advisory experience. She has worked in M&A at Morgan Stanley, project finance at CIBC Capital Markets, insurance pricing at AXA Advisors, and wealth management at Citi. Her advisory clients include major firms like Blackstone, Berkshire Hathaway, ByteDance, Didi Chuxing, and JD Logistics. She was also a lead mentor at DBC, guiding over 500 international students in career development.
Cheryl is also a philanthropist, having raised over $1 million for children's education in developing countries. She has been featured in local TV interviews. She is a Schwarzman Scholar at Tsinghua University and holds dual bachelor’s degrees in Mathematics and Finance from Fordham University’s Gabelli School of Business.